The player was wearing a red and blue uniform with a blue helmet, while the lion was executed in a gradient orange and yellow palette. The very first logo for Detroit Lions football club was introduced in 1935 and featured an orange and blue composition, where the lion with its mouth open and a football player with a rugby ball in his hands was facing right. It all started with a bit naive and very detailed image executed in a realistic color palette, and throughout the year the emblem came to a modern and bright badge, which could easily be used by a luxury car marque. The history of the Detroit Lions visual identity is an illustration of the club’s growth and progress. Since then the team has never moved to another city. After the move, the name was changed to the Lions. However, financially the club was not doing so well and in 1934 the Spartans were bought by a Detroit businessman. “The Spartans started playing in the NFL in 1930 and were quite a successful team, and already in their second season, they managed to finish second in the league and1932 together with Chicago Bears became participants of the first playoff game in NFL history. The Lions’ progenitors were the Portsmouth Spartans, a team based at Ohio State. The story was called the Curse of Bobby Lane. In the 50 years following the trade, Detroit had the worst winning percentage of any team in the NFL, made the playoffs only 11 times, and managed to win only one blowout game. Legend has it that upon leaving Detroit, Lane said: “This team won’t win for 50 years.” It was the final year of the famous “The Curse of Bobby Lane” that began in 1958 when the Lions, after a championship season, traded their primary quarterback Bobby Lane. However, the Lions have won four League Championships, Conference Championships, and Division Championships, and 21 playoff appearances.Īnd in 2008, the Detroit Lions set another anti-record, becoming the first team in NFL history to lose every regular season game and finish 0-16. The Detroit Lions are an infamous NFL record holder, as they are the only team in the National Conference that has never played in the Super Bowl.
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